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This week · W41 · 5 Oct

Atria ad trends

Creator selfie reviews, captioned b-roll montages and price-slash cards lead the week; 34 of 37 kept ads are rising in their pools.

  1. 01Unscripted creator review, one location, product in hand, criticism left in

  2. 02Authority figure speaking to camera, cut with b-roll and title cards

  3. 03Voiceover montage of b-roll with word-by-word captions

  4. 04One long caption held over a looping single shot

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Brands using this today

  • Hears
  • Samako
  • éclat
  • Smooche
  • The Longevity Store
  • BGE
  • Tap Out
  • Aerless
  • Happybed
  • Techweise
  • Blocout
  • Mobile Vikings
  • Son of John
  • Q-Park
  • Moov

What our statics did

Research first, then ads that spend.

Numbers from live Meta accounts and our own production, checked October 2026.

spend in the first 30 days
0 → $118.6K
A skincare brand.
new ads every month
750+
Across 20 brands. The average of the last 13 weeks.
on €229K spent on our statics
4.16 ROAS
A beauty brand.

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